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Kallaway worked with Andipa Gallery to position
it as an authority on investing in art,
not only for high profile artists like Banksy
but also new and emerging artists. The Banksy
exhibition provided a strong media platform
to communicate this message.
We also worked with the gallery to control
media interest in the Banksy exhibition,
which came from all over the world.
Owing to the high level of media coverage
generated by Kallaway, 2,500 people visited
the exhibition in Knightsbridge on the first
Saturday it opened.
Some of the highlights of the media coverage
include: news stories in The Guardian,
International Herald Tribune, the Boston
Herald, Associated Press, Evening Standard
and The London Paper.
We achieved significant broadcast coverage
for the exhibition as well including:
Newsnight Review on BBC 1; Front Row and
Saturday Review on Radio 4; BBC London and
LBC.
A package on British Satellite news
coverage meant the exhibition was broadcast
around the world from Russia to the US.
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