Le Jardins de Fleur

Property advisors New Era, managers of the prestigious portfolios of the England football squad, hired us to raise the profile of off-plan luxury golf villas in Le Jardin de Fleur, Saidia one of Moroccos largest beachfront resorts.

As a centre piece in King Mohameds plan to boost the countrys revenue from inbound tourism and property investment, we developed a successful campaign in the mainstream media, which included negotiation of an exclusive media visit with Sky News and The Mail on Sunday and endorsement from England Captain, Rio Ferdinand and teammates John Terry and Gary Neville.

Our campaign ran through the mainstream media red tops to reach their football audience (fanbase) as well as quality property media such as The Daily Telegraph and The Sunday Telegraph.

We advised on buyer events and organised high profile investor events in Manchester, with Barclays Wealth Management.