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Bill
Kallaway is one of the UK's
leading pioneers in business cultural
communications. |
In 1972 Bill founded
Kallaway to develop sponsorship initiatives
between business and the arts. With
over 30 years experience and three Hollis
and 13 Arts & Business winners awards
for its client campaigns, Kallaway is
now one of the UK's foremost cultural
consultancies.
Bill is responsible for some of the
country's most effective cultural sponsorships
ranging from Whitbread Book of the Year,
Sainsbury's Choir of the Year through
to Barclays New Futures which, at £10m,
is the UK's largest education sponsorship.
He advises across business sectors and
has developed CSR and social sponsorships
for, among others, British Gas, Prudential,
Lloyds Bank, and Transco - developing
schemes that have run for up to 20 years
and spanned areas as diverse as urban
regeneration, environment, employee
initiatives and community investment.
Bill is a Fellow of the Royal Society
of Arts, and a founder member and subsequently
Chairman of the European Sponsorship
Consultants. He has acted as a judge
for both Hollis and PR Week Awards and
in 2001 was awarded the Hollis Sponsorship
Personality of the Year. In 2003 he
was appointed Chairman of the National
Youth Theatre of Great Britain. |
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"I
am fortunate to be working on a breathtaking
variety of projects with clients from
across the business spectrum. In the
last few months I've been working with
Farooq Chaudhry supporting a unique
artistic collaboration between Akram
Khan, Juliette Binoche and Anish Kapoor
to be premiered at the National Theatre
in September this year, a world tour
with The National Ballet of China, the
Choir of the Year Competition at the
Festival Hall in 2008, Colliers Green
Focus education sponsorship, which we
developed in collaboration with the
Photographers' Gallery as well as work
with UBS and the Verbier Festive Orchestra
and an exciting new initiative with
Youth Music.
The highlights of 2007 for me have been
following the brilliant coverage our
PR team generated for the launch of
the extraordinary Wellcome Collection,
seeing David Adjaye's beautiful building
in Rivington Street come to life and
re-evaluating Stella Vine at Modern
Art Oxford. And then in November watching
with my spell bound five year old daughter,
our Events team in action at the Lord
Mayors Show".
Peter was Educated at Bishopshalt School
in West London, Hornsey College of Art
and Central St Martins, after graduation
he taught briefly at Central St Martins,
then worked as an award-winning designer
for many of the UK's leading high street
retailers. Before moving to Kallaway
he established and run the multi-media
and online division of Small Back Room.
As well as the day-day running of Kallaway,
Peter is responsible for providing strategic
consultancy in the development of programmes
to implementation for clients, who include;
Akram Khan Company, BBC, Colliers CRE,
UBS, Wellcome Trust and Youth Music.
His expertise includes discovery and
goal setting, competitor analysis, rights
and partnerships development, programme
planning, overseeing implementation
and evaluation. Peter is also board
member of Theatre-Rites children's theatre
company www.theatre-rites.co.uk,
a Fellow of Arts & Business and
an advisor to Kinetica Museum www.kinetica-museum.org. |
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Anna graduated
in law and then spent three years working
for Kyowa Saitama Bank in Tokyo before
returning home to find her niche in
the communications industry.
Anna has worked in communications for
twelve years across a range of disciplines;
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Business television
and new media; ITN |
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Branding and design;
Basten Greenhill Andrews and Brandhouse
WTS |
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Public Relation
and Sponsorship; Ketchum and Manning
Selvage and Lee. |
Her role involves helping Kallaway establish
successful working relationships with
its clients, and leading the strategic
communications planning on projects
to ensure sponsorship initiatives are
well received by the media. Some clients
Anna has worked with recently include:
Coca Cola GB, the Virgin Group, Hiscox,
Proctor & Gamble, and the Wellcome
Trust.
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